Advertising and Lead Generation Rate Sheet
Run-of-site Web Ads |
Size |
Locations |
Price
|
| Video Banner | up to 340x285 |
web (all pages) |
$500 CPM
|
| Half Page Ad | 300x600 |
web (all pages except front page) |
$400 CPM
|
| Large Rectangle | 336x280 |
web (all pages),
email
|
$300 CPM |
| Medium Rectangle | 300x250 |
web (all pages) |
$250 CPM
|
| 3:1 Rectangle | 300x100 |
web (all pages) mobile |
$200 CPM
|
| Wide Skyscraper | 160x600 |
web (all pages except front page) |
$270 CPM
|
| Full Banner | 468x60 |
web (upper right all pages),
email (upper right) |
$300 CPM
|
| Leaderboard | 728x90 |
web (footer, all pages),
email (footer) |
$230 CPM
|
| Button1 | 120x90 |
web (footer, all pages) |
$50 CPM
|
| On Demand Feature Banner | 336x280 |
web (front page, On Demand index) |
$300 CPM
|
| Standard Text Ad | up to 500 characters |
web (all pages),
email
|
$100 CPM
|
| Turbo TextLink | up to 110 characters including shortened link |
web (all pages), email, social media, mobile |
monthly, varies per publication
|
| Geo-Targeting | country-specific targeting |
web (all pages) |
20% uplift
|
QuickPick Sponsorship Packages |
FPGA Journal |
Embedded Tech Journal |
IC Journal
|
| Weeks | 1 |
1 |
2
|
| Weekly e-news subscribers | >25,000 |
>22,000 |
>11,000
|
| e-news ads included: | |||
| Full Banner (upper right) | included |
included |
included |
| Large Rectangle (content araea) | included |
included |
included |
| Full Text (500 char - content area) | included |
included |
included |
| Leaderboard (content area) | included |
included |
included |
| Run-of-site Web Ads included: | AdViews |
AdViews |
AdViews
|
| Full Banner (upper right) | 5000 |
2500 |
2000
|
| Large Rectangle | 5000 |
2500 |
2000
|
| Leaderboard (footer) | 5000 |
2500 |
2000
|
| Standard Text Ad (500 char) | 5000 |
2500 |
2000 |
| QuickPick Sponsorship Package Price | $7,500 |
$5,000 |
$5,000 |
| e-news Text Ad a la carte | $750 |
$650 |
$500 |
| e-news On Demand Feature Banner | $1,000 |
$750 |
$500 |
Turbo TextLink (one month) | $3,000 |
$2,500 |
$2,000 |
Quarterly Sponsorship Discount Bundles |
FPGA Journal |
Embedded Tech Journal |
IC Journal |
| Bundle 1 - HUGE (discount ~38%) | |||
| QuickPicks | 6 |
6 |
3 |
| Additional Half Page AdViews | 100,000
| 50,000
| 20,000 |
| Additional Text Adviews | 40,000
| 20,000
| 8,000 |
| List Price | $89,000
| $52,000
| $23,800 |
| Bundle Price (discounted) | $55,000
| $32,000
| $15,000 |
| Bundle 2 - BIG (discount ~ 30%) | |||
| QuickPicks | 4
| 4
| 2 |
| Additional Half Page AdViews | 70,000
| 35,000
| 13,000 |
| Additional Text Adviews | 50,000
| 25,000
| 10,000 |
| List Price | $63,000
| $36,500
| $16,200 |
| Bundle Price (discounted) | $45,000
| $25,000
| $11,000 |
| Bundle 3 - MEDIUM (discount ~ 25%) | |||
| QuickPicks | 3
| 3
| 2 |
| Additional Large Rectangle AdViews | 50,000
| 25,000
| 10,000 |
| Additional Text Adviews | 60,000
| 30,000
| 10,000 |
| List Price | $43,500
| $25,500
| $14,000 |
| Bundle Price (discounted) | $32,000
| $19,000
| $10,000 |
| Bundle 4 - SMALL (discount ~ 20%) | |||
| QuickPicks | 2
| 2
| 1 |
| Additional Large Rectangle AdViews | 30,000
| 15,000
| 6,000 |
| Additional Text Adviews | 63,000
| 30,000
| 12,000 |
| List Price | $30,300
| $17,500
| $8,000 |
| Bundle Price (discounted) | $24,000 |
$14,000 |
$6,500 |
Lead Generation |
FPGA Journal |
Embedded Tech Journal |
IC Journal |
Journal On Demand Annual Sponsorship | $42,000 |
$42,000 |
$42,000 |
(opt) add'l Annual 2nd pub | $36,000 |
$36,000 |
$36,000 |
(opt) add'l 3rd pub | $30,000 |
$30,000 |
$30,000 |
(opt) e-mail blast | $4,000 |
(opt) "Chalk Talk" Webcast | $8,000 |
(opt) "On Demand" Large Rectangle Feature Banner | Same price as Large Rectangle
run-of-site |
(opt) "On Demand" Large Rectangle in weekly newsletter | * divisions or groups within large companies can share sponsorships. However, if additional uploads, different microsite content, or additional featured items are desired, additional sponsorships must be purchased. | Single On Demand item (promo pack) | $3,000 |
$3,000 |
$3,000 |
(opt) extend for 1 month | $2,000
|
$2,000 |
$2,000 |
(opt) extend to add'l pub | $2,000
|
$2,000
|
$2,000
|
| (opt) e-mail blast | $4,000 |
||
| (opt) "On Demand" Large Rectangle Feature Banner | Same price as Large Rectangle
run-of-site |
(opt) "On Demand" Large Rectangle in weekly newsletter | |
| "Chalk Talk" Webcast | $10,000
|
$10,000
|
$10,000
|
| (opt) add'l month promo | $2,000
|
$2,000
|
$2,000
|
(opt) second pub promo | $2,000
|
$2,000
|
$2,000
|
(opt) third pub promo | $1,000
|
$1,000
|
$1,000
|
(opt) e-mail blast | $4,000 |
$4,000 |
$4,000 |
Chalk Talks include 1 year of special "Chalkboard" banner ad, 1 month as a Journal On Demand "Featured" item (which includes promotion in four weekly newsletters plus one Journal On Demand newsletter plus web promo), and one year in the Journal On Demand library (which includes lead tracking). | Surveys |
Journal Survey | $8000.
|
$8000.
|
$8000.
|
includes: | - survey construction | 1 |
1 |
1 |
- reporting/analysis module | 1 |
1 |
1 |
| - e-mail blast to surveys list | 1 |
1 |
1 |
| - run-of-site text ads | 6000 |
6000 |
6000 |
| - NL text ads | 2 |
2 |
2 |
| additional e-mail blast | $4000. |
$4000. |
$4000. |